SMOOTHNESS, Guaranteed

Our extensively researched and tested formulations with CUTICLE SEALING TECHNOLOGY are the most softening in the market, results guaranteed or your money returned - no fuss!

Goodbye frizz and angry hair days ... Test for free! Just add the Star Sample to cart.

GROWTH, Supercharged

6% Natural protein in each Going Coco Shampoo Bar from oats, wheat and rice sets density, elasticity, and strength into overdrive.

Noteworthy shine and softness after a single use.

NOURISHED, Naturally

96% + Natural ingredients including decadents butters Organic Shea Butter & Cocoa butter - and luscious oils - Organic Coconut Oil, Camelia oil, Jojoba oil & Moroccan argan oil.

Luscious ingredients for luscious results.

Discover the Natural Benefits of Shampoo Bars with Going Coco

  • Jessica, MERMAID KISSES

    "I was skeptical at first — my three-year-old refuses everything bath-related. But the moment I handed her a Shampoo Gummy, she was excited to wash her hair! She laughed while it fizzed in the water, and I actually got to rinse her hair without any screaming or tears. Bath time used to be a 20-minute struggle; now it’s a 5-minute giggle-fest. I’m obsessed!"

    — Jessica M., Melbourne

  • Rachel, DINO GUMMIES

    "My little dinosaur fan couldn’t get enough! He loved dropping the Dino Gummy in the water and watching it melt into shampoo. Normally bath time is a battle, but now he asks every night to wash his hair — pretending his hair is a volcano while I rinse it for him. Absolute genius!"

    — Rachel T., Sydney

  • Sophie, Bubble Gummies

    "I was amazed! My daughter actually asked to wash her hair today — and she’s usually impossible. The gummy just melts in the water, and she loves rubbing it through her hair herself. No tears, no bribes, just happy little giggles the whole time. Bath time finally feels easy!"

    — Sophie L., Brisbane